1222: Zhan Lichuan and Lin Qi's Injuries
1222: Zhan Lichuan and Lin Qi's Injuries
They say that sons would take after their mother's intelligence. Looks like his wife's intelligence is above and beyond.
"Then, I would like to know, since you started this brand, how would you be expanding the market after this? Would you only depend on the 10 thousand people to buy your product? How would you be able to advertise your product?"
The young boy pouted and he looked incredibly adorable as he said, "I don't have extra money and this is the first time I am starting a company. I don't know if this mode of business would work, which is why I don't want to run any marketing yet."
Di Yunxi raised his brows.
"I am thinking of using memberships. I would push the products personally to each of them. For example, if one of our members sells 1 set of the product, she would gain 100 points. She would be able to get discounts on the products that she buys in the future.
"She would be the one who would be selling the product for me. Once the first person thinks it's good, they will promote it to the others. Then, the first level of buyer that bought the products personally from her will gain 20 points each. She will still be getting 20 points with every product sold by the members that she brought into the company. There can be countless people working under her and in the end, not only would she be able to enjoy the good product, she would also be able to make money from it.
"My cost per package is about 400 yuan, and it would cost 210 yuan for marketing purposes, so I would be able to make 190 yuan per package. As for the production, they are selling each set at 1000 yuan but not many people would buy in bulk. They also mentioned that their raw materials are expensive. 400 yuan was already the best price that they would offer. This meant that they would still be able to make money from the price that they have offered me."
Di Yunxi couldn't help but ask his son after hearing what his plan was, "Do you know what marketing strategy it is, the one that you just mentioned?"
Di Qianchen looked confused as he asked, "I thought about it on my own."
Di Yunxi gently caressed his son's head and said, "Human intelligence has endless possibilities. You may think that this is something that you created, but there are others who have already come up with such schemes and they have proven to be a success. It is known as direct selling. You can read up on books that talk about these schemes, but this direct selling requires you to have accurate information on all of your salespeople. Otherwise, it would be very difficult for you to market your product or the messages passed on become inaccurate."
The young boy listened carefully to what his father said and there was a bright light of excitement in his eyes.
"Alright. I'll study more about it."
After some time, Ling Siqi finished preparing the meals. All three of them sat together and enjoyed their meals together. When she heard that Professor Lu's mother was here, she told her son to be with his father as she wanted to pay a visit, just to see how Professor Lu's mother was.
Professor Lu's mother was called Lin Qi and was 65 years old. Before Jinqian met her, Jinqian had read up on every report that she had of Lin Qi's condition.
According to the reports, Lin Xiu's injuries were exactly the same as Zhan Lichuan's.
There was a burst fracture on the third thoracic vertebrae, and in normal circumstances, it would be quite impossible for a complete recovery.
Lin Qini was on a wheelchair when Professor Lu brought her to Jinqian's office.
After being paralyzed all these years, there were already some atrophic changes seen on Lin Qi's legs. Her legs were skinny, and even if she recovers completely, her condition wouldn't be as good as Zhan Lichuan's condition.